HP Unveils Pivot for webOS

Today, HP has introduced a new webOS resource called Pivot. A few weeks ago, the gang over at PreCentral stumbled on the trademark, and today we know what Pivot is. Pivot is a monthly editorial (think newsletter) that will highlight developers and apps. It’s essentially a way to connect the webOS user to apps the might want based on interest and lifestyle. I assume there will either be a poll of your interests, or it will simply make an assumption based on your download history.

For developers, this is an awesome tool. It has the potential to launch an app or even a developer into the spotlight. Pivot will contain content from journalists, and photographers affiliated with leading publications giving in-depth reviews, columns, featured stories focused on apps around specific topics –  all accompanied by photos and illustrations. At launch languages supported include English, French, German, and Spanish, with more to follow.

 

Press release below:

HP Announces webOS Pivot for HP TouchPad Company enhances webOS Developer Program with new updates

 

PALO ALTO, Calif., June 23, 2011 – HP today announced HP webOS Pivot, providing users an entertaining and informative editorial resource for discovering webOS 3.0 applications for the HP TouchPad, which launches July 1.

Designed to complement the HP webOS App Catalog, Pivot will showcase a broad range of applications – and the developers who create them – by providing customers the freedom to explore based on their interests and lifestyles. It’s just one of the new ways HP is enhancing the webOS Developer Program and investing further in the success of the growing ecosystem.

“Pivot brings app discovery to a new level for customers and developers alike,” said Richard Kerris, vice president, webOS Worldwide Developer Relations, HP. “We want our partners to experience webOS as the growing platform of opportunity, and we’re investing in new ways to help market their applications on our platform.”

Published on a monthly basis, Pivot is designed to broaden developer exposure and create a dynamic marketplace for the burgeoning webOS developer community. Consisting of original content by journalists and photographers affiliated with leading publications, Pivot will include visually driven editorial pieces, columns from notable guest writers sharing their perspectives on digital culture, feature stories focused on applications around specific topics, and in-depth reviews – all accompanied by vibrant photos and illustrations on HP TouchPad’s brilliant screen. Content will be catered to the specific interests and requirements of a given region, appealing to a wide range of international customers.

Pivot will publish initially for English, French, German and Spanish languages and will be updated over the air directly to all HP TouchPad customers.

“Pivot has the right focus,” said Joe Simon, chief technology officer, Conde Nast. “It provides an enriching experience for customers and is a great environment for developers considering the platform.”

 

Investing in webOS developer success

The webOS Developer Program enhancements also include a new discount structure. Developers will have access to this pricing model based on their years in the Palm developer program and active applications in the webOS App Catalog.

“Working with HP and the webOS ecosystem has been fantastic,” said Haden Blackman, co-president and chief creative officer of Fearless Studios, a game company recently started by Blackman and fellow LucasArts alum, Cedrick Collomb. “It’s a perfect fit with our core values as a company – creative risks mitigated by smart technology choices. Because the platform is so accessible and developer-friendly, we’ve been able to build the game we want to build.”

“We love the TouchPad and the webOS platform for game development,” added Collomb, chief technology officer, Fearless Studios. “It’s built from the ground up for seamless connectivity between devices and it’s an open platform, which makes development that much easier.”

 

HP TouchPad availability

The Wi-Fi version of HP TouchPad(1) will be available in stores and online in the United States on July 1 with the option of either 16 GB or 32 GB of internal storage(2) for $499.99 and $599.99, respectively.(3) HP TouchPad will be available in the United Kingdom, Ireland, France and Germany on July 2 and in Canada on July 15, with availability scheduled to follow later this year in Australia, Hong Kong, Italy, New Zealand, Singapore and Spain.

More information about HP TouchPad is available at www.hp.com/touchpad.

 

HP webOS Developer Program

Complete details about the updated developer programs will be available on the HP webOS Developer Portal beginning July 1.

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